Services

Seven disciplines.
One team that owns the outcome.

Start with social — the easy yes. Then climb. Every service below was built to feed the next: production into distribution, distribution into leads, leads into signed leases. You can buy one piece or the whole machine.

01 Shoot the on-ramp 02 Social the wedge 03 Paid Ads amplify 04 Occupancy Engine the upside 05 Portfolio scale

Creative — the content engine

01

Social Media

The wedge — where buildings get discovered

This is where most clients start. Today's renters discover properties the way they discover brands — Instagram, TikTok, Reels. We plan, produce, and post every month so your property lives in the feeds it deserves to be in, run the inbox fair-housing-compliant, and activate creators in your submarket. A clean, flat monthly fee. The easiest yes in your marketing budget — and the front door to everything else.

  • Done-for-you monthly content calendar
  • Video, static + story posts (IG · FB · TikTok)
  • Influencer + UGC creator activations
  • Fair-housing-compliant inbox management
  • Engagement strategy + monthly reporting
  • On-site monthly content shoot
The full social & influencer playbook →
02

Photography

National production, 48-hour turn

Crews in any U.S. market, on demand. Sharp, styled listing photography — interiors, twilight exteriors, amenities, and model units — shot and edited to one consistent brand standard across your whole portfolio. Typically delivered in 48 hours. Ready for ILS, social, leasing, and investment-sales decks.

  • 75+ professionally edited stills per shoot
  • Drone + DSLR · twilight sets
  • Amenity + model-unit packages
  • Virtual staging + 3D renders
  • Sky replacements + hero retouching
  • Organized, labeled, owned by you
03

Video

Cinematic, 4K–8K, drone & 3D

From a fast listing walkthrough to a Hollywood-grade lifestyle film. Cinematic 4K–8K video with drone, gimbal, and 3D callout maps — the content that makes a prospective resident stop scrolling and start imagining living there. Edited and delivered in 72 hours; hero films on a longer cinematic track.

  • Cinematic property walkthroughs
  • Drone aerials + 3D callout maps
  • Lifestyle commercials + on-camera talent
  • Branded reels cut for social + ads
  • Investment-sales listing videos (48–72h)
  • Signature cinematic brand films
04

Branding & Web

Identity that lifts the asset

Complete brand systems for properties — name, logo, identity, signage, print, and full websites — in days, not months. Up to 80% faster than a typical in-house team, with the polish to attract the right tenant and signal institutional-quality management. Metro Edgewater's site went live in 2 days.

  • Brand kit + name development
  • Logo design + style guide
  • Property websites (7–15 day delivery)
  • Virtual tours + 3D site plans
  • Stationery, signage, brochures
  • Lead-gen forms + CRM integrations
05

Graphic Design

On-brand, on-demand — never open Canva again

Your on-call design department. Flyers, digital ads, email headers, leasing signage, floor-plan inserts, rack cards, offer sheets, promo kits — designed on-brand and turned around same-day or next-day, so your on-site team never has to fake it in Canva again.

  • Flyers, rack cards, brochures
  • Digital ads + email assets
  • Leasing + event signage
  • 3D inked floor plans + site maps
  • Direct-mail postcards
  • A-frames, banners, feather flags

Growth — content that leases

06

Paid Advertising

Every dollar tracked to a lease

Because we produce the content and run the ads, campaigns get refined in real time off live leasing data. The result: lower cost per lead, higher-quality traffic, and a budget that goes further than apartments.com Diamond placements. Grove Central drove 1,417+ qualified leads at $3.17 each — on under $7,000 of SEM.

  • Meta + TikTok ad campaigns
  • Hyper-local audience targeting
  • Pixel + CAPI conversion tracking
  • Hook testing + creative iteration
  • Custom landing pages
  • Weekly optimization off leasing data
07

The Occupancy Engine™

From first click to signed lease

The full lease-up machine — the upside at the top of the sequence. Content, paid distribution, and a leasing funnel run as one system, refined weekly off real data until the building stabilizes. We capture and route leads, schedule tours, run follow-ups, and report to occupancy — not just impressions. Backed by an attention guarantee.

  • Lead capture + routing
  • Tour scheduling + follow-up sequences
  • Leasing-team training
  • Asset launch (pre-TCO → stabilized)
  • Stabilization metric tracking
  • Attention guarantee in writing
How the Occupancy Engine works →

Packages

Built to scale with the building.

Our packages are engineered around the leasing life-cycle — from a property's pre-TCO buzz, through aggressive lease-up, into long-term stabilized brand maintenance.

Social Media

LeaseUp

For properties pre-TCO & early lease-up

  • 3 video posts / month (IG · FB · TikTok)
  • 12 static posts
  • 12 story posts
  • One on-site monthly shoot
  • Fair-housing-compliant inbox
  • Monthly reporting

Stabilized

For stabilized properties protecting brand value

  • 6 video posts / month
  • 20 static posts
  • 18 story posts
  • Daily posting + influencer partnerships
  • LeaseMachine® integration
  • Monthly strategy call

Video Production

Property Video

Cinematic walk-through · 4K · drone · 3D map

Video Select

Adds 2 on-camera lifestyle models

Signature Select

Adds 3 offsite neighborhood lifestyle locations

Lifestyle Commercial

6 actors · 4K-8K · day-in-the-life campaign

EMILIA

Hollywood-grade · 8K · 12 actors · multi-phase

Brand Suites

Good Samaritan

Next-day turnover · fast, cheap, & good

  • Logo + essential brand kit
  • Ready overnight
  • Built for ops pressure

EMILIA Ultra-Luxury

For statement properties

  • Elite brand strategy + bespoke logo
  • VR-tour website + 3D site plan
  • Cinematic photo + video shoots
  • Interactive presentations + AR features
  • Global ad + luxury influencer campaigns
  • VIP launch event + media outreach

Property Websites

Basic

7-day delivery · unlimited revisions

  • Custom mobile-first design
  • Up to 3 CRM / scheduling integrations
  • Basic SEO setup

Luxury

15-day delivery · high-end developments

  • 3D walkthroughs + 360° tours
  • Bespoke interactive design
  • Ongoing maintenance + SEO
Fastest delivery on record

Metro Edgewater — full property website live in 2 days.

À la carte

Pick a single deliverable.
Built for ops teams who need it yesterday.

Brand Kit Name Development Logo Design Email Signature Digital Brochure Digital Banners (5 sizes) Stationery Package Rack Card Pocket Folder Brochure Print Brochure (3,000 units) Splash Website (5 days) Direct Mail Postcards 3D Inking Floor Plans Floor Plan Inserts (8.5×11) Floor Plan Inserts (11×17) Site Plan Location Map A-Frame Sign Retractable Banner Feather Flags Virtual Staging (100 images)

Not sure what you need?

Book a 15-minute audit. We'll listen, look at what you have, and recommend the smallest engagement that actually moves the needle.

Book a Lease-Up Audit →

@thomasproductionsco · james@thomasproductionsco.com · 561.386.0962